Hera creations is an initiative of two enterprising women who value the inherent enigma of the ethnicity of India and deep rooted culture. The name Hera signifies the power of women. The brand has been started with an aspiration to bring on table the craftsmanship of our artisans and it’s eternal aura in form of clothing and metal jewellery. Not that it’s something new but the thought behind this initiative is certainly inspiring. The promoters believed, by way of thorough study of market, that the handloom clothing and non precious jewellery becomes way too expensive and looses its sheen by the time it reaches its end users for the sheer reason of its “value preposition” perceived by a prospective buyer in present time’s competitive and consumer market.

The idea, through Hera, is to make them more attractive in the eyes of consumers and thus make them sell in much higher volumes than what’s happening as of now. The mission is to achieve this by bringing in the products directly from the manufacturers and putting them across end customers all across the globe through virtual shopping mediums.

This is what HERA is!!!